I have some friends and colleagues who are all headed to KM World in San Jose. The theme is KM 2.0: A New World for the Enterprise. So I was a little surprised to find this media advisory on the front page (my suggestions for revision below). This is so completely old school (they are not alone in this). If I was a Podcasters I wouldn’t feel welcome. I’d love to find myself blogging some of the speakers. Examples: Jon Husband, David Gurteen, James Surowiecki, David Snowden, Hubert Saint-Onge, Dave Pollard, Richard McDermott, Verna Allee.
KMWorld & Intranets 2007 - KM 2.0: A New World for the Enterprise
MEDIA ADVISORY: Information Today, Inc. welcomes press and blog coverage of our conferences. The content of individual talks, presentation graphics, and handouts belongs to the speakers and/or conference organizers and may not be duplicated or distributed in whole or in substantial part, by print, electronic, or any other means, without the express written consent of Information Today, Inc. Written permission is required to publish, broadcast, or otherwise distribute transcripts or audio/video recordings of any talk or session by any means, including “podcasting.” Brief excerpts and quotes are permitted in the context of a critical review or broadcast segment. Please link to official transcripts, handouts, or other media objects hosted at the speakers’ or Information Today, Inc.’s Web sites.
What I’d like to see…
Information Today, Inc welcomes press (linked to press) and blog (linked to bloggers) coverage of KM World. Content shared at KM World is “Creative Commons Licensed X” (use logo) unless otherwise stated. We encourage all participants to share information and their learnings. Please tag content uploads with the relevant tags; KMWorld2007, Speaker, topic or session tags as provided. We reserve the right to aggregate and re-present all information tagged with KMWorld2007. Promoting knowledge management is our goal. Thank you for helping us share.
It would certainly help to see KMWorld reaching out to bloggers. There should be a clear blogging program, which would help expose attendees to the emerging KM 2.0 world. Which starts with listening.
Note: Googling speakers for links I found that all of them had KM World advertising against them. Each ad would have more impact if it had said… See David Gurteen etc at KM world rather than the generic copy. Takes a little longer to input; bet the results and resulting statistics would be better.
Tags: bloggeroutreach, creativecommons, davepollard, davidgurteen, davidsnowden, jonhusband, km2.0, kmworld, kmworld2007, socialmedia, vernaallee
As conference chair of KMWorld & Intranets, I talked to our VP of Content at Information Today. He says he could go along with some of this, but can’t go against the law. Only the speaker/author can grant a creative commons license, so ITI can’t liberally grant it for them, since we don’t own their content. He agrees that the existing policy statement can be toned down. How about this?
MEDIA ADVISORY: Information Today, Inc. welcomes press and blog coverage of our conferences. We encourage all participants to share information and their learnings. Please tag content uploads with the relevant tags; KMWorld2007, Speaker, topic or session tags as provided. The content of individual talks, presentation graphics, and handouts belongs to the speakers. Some contracts with speakers specifically prohibit the audio/video recording and/or broadcasting of their remarks. Therefore, written permission is required to publish, broadcast, or otherwise distribute entire transcripts or audio/video recordings of entire talks by any means, including “podcasting.” Brief excerpts, quotes, and short audio/video segments are encouraged, in the context of your comments on a blog or other publishing platform. Please link to official transcripts, handouts, or other media objects hosted at the speakers’ or Information Today, Inc.’s Web sites. Promoting knowledge management is our goal. Thank you for helping us share.
Your thoughts?
Jane,
I really appreciate your response and like the revised tone which is so much warmer and more welcoming.
I think this is the right way to encourage participants to share their learnings and use social media to talk about the conference, create excitement around it, and push it forward.
That’s great particularly for an event like KM World, where sharing knowledge must be the core culture, and what better than to actually demonstrate how this can be done with social tools and media like blogs, wikis etc - learning by doing in some ways!
I also recognize that there are restrictions written into contracts with speakers and the explanation is far more ‘transparent’ in this version; one that people would respect and hopefully abide by. Perhaps there is an opportunity to revisit future event contracts.
While I used KMWorld2007 as my example I could have made the same point about many other conferences. I’m very conscious you are not alone. Concurrently, I’ll have to do more research to identify conferences that might illustrate best practice. I think Supernova2007 and some of the O’Reilly conferences would be a good place to start.
I also found myself watching Poptech this week via live.poptech.org. I’m sure all the presenters knew there would be a live feed. While it’s technically possible to “capture it” I doubt anyone did for more than personal use. I don’t think anything was stated about it. In the past Poptech has made videos available; however I think their approach is also changing as I see Popicasts now available. Similarly they have distributed content via ITConversations in the past.
An additional thought I had in the context of blogging and how to share better - at many conferences I have been to, bloggers are encouraged to send in their URL’s and relevant content from their blogs is often aggregated on the official website — this in some ways encourages people to talk about it more, and allows you to share with your community what people are feeling about the sessions, speakers, the informal exchanges and the event.
I look forward to attending.
Stuart
Stuart, as a presenter at KNWorld, I can share that in our speaker’s packet we were asked to sign a form indicating our preference to allow/not allow recording. So, Jane did the right thing by indicating that the speakers have the final say. I’ve blogged many of the sessions and will post them soon. I even asked for photos and got them from all but Ms. Allee. (She got away before I could ask her). If you are at the conference, find me. Eric
Hi Eric,
I still think the primary reason for the policy was “selling a CD-Rom” after the event. I have no problem with that. I do believe that where upstreaming TV live during the event is available you can generate significant goodwill and build the platform and community for future conferences.
From my perspective I went there to learn. I’ve covered many of the sessions I was in. I captured much of what was said and added a few of my own thoughts too.
I don’t think full podcasts of events should be put up; I don’t think anyone should put up a complete video either without permission.
I’m coming from a view that the conference loses overall by not enabling and encouraging people to share what they are hearing, providing pointers to where the info may be found etc. I made an issue only of this media policy (many conferences are the same) because I thought the community was about collaboration, sharing etc. I also think participants need to understand and use the new tools.
The best way to insure that a conference received balanced reporting via blogs, wikis etc is to build in and model a group of people to take that role in it. Otherwise you run the risk of one blogger representing the show. That may not be a problem, or it may be.
So…. my purpose was really to point out that conferences require a social media strategy.
[...] content? Similar irony noted in these comments at Stuart Henshall’s Blog, and Stuart’s post regarding the Media Policy, both I discovered later in my journey, as noted below. I do think KMWorld missed some opportunity [...]