Join me and others at the Social Media Strategies Conference in San Francisco on Oct 29 and 30. I will be doing a little live blogging there.
Social Media Strategies Conference – Overview
This Conference will focus on how organizations can leverage Social Media to achieve their business goals. Social Media technologies such as blogs, micro-blogging, wikis, podcasts, video, RSS, forums, social networks, online communities, and social bookmarking are increasingly being leveraged by companies to:1) Build brand visibility and equity
2) Gain insight into customers
3) Promote products and services
4) Influence communities
5) Increase Web site traffic and leads
6) Drive product innovation
If there is one element I’d like to see more in the mix it is “conversation”. We all too quickly focus on the tools rather than sharing the value and stories from the conversations that they can produce. Many of these tools help companies learn faster and more rapidly escalate to “voice” or “face to face” conversations. For me these tools are about more productive communities and more collaborative work forces. I’m looking forward to participating and particularly meeting up with Jim McGee, Shel Israel, and Francois Gossieaux.
