Mark Rolston – Chief Creative Officer, FrogDesign. Thinking Beyond the Handset.
1. The first phone phenomena. The handset has gone from being a device to a window to a software and network experience. The object has lost it’s functional identity. So it can now be anything you want it to be. So now you can bring the general computing experience along with it.
2. People are managing two lives. The meaningful standing in front of them and the second life that is in such high fidelity that it competes with our first life. We now have the opportunity to create a really meaty life.. facebook, twitter, etc. This is meaningful. Inevitably these are becoming entangled.
3. Computing, particularly the human interface is undergoing a rapid development. Eg Touch was the first step to get out of this older model. Touch bridges the physical and the virtual and the computing universe. Eliminates an abstraction. The Wii let us interact in 3D space to understand the dimensionality of my world and understand our world and interact with and in our world. Eg overlay a recognized object and decorate it.
4. HAL the 2001 computer. Interacting by being themselves. That as the interface with the computer being aware of the user in their own context. Using the MS Project Natal example re gaming to see you in a spacial way and respond. So a major shift in a way which we can talk to a computer. She drew a picture as as she drew it out the computer captured the image and then took the gesture and passed it to the person on the screen. The avatar continued the gesture. Eg took the paper.
He’s using a Layar clip again… and showing how we may interact. Another example of retail sign responding to the body. Some illusion may become common place. Example of a projection of a keypad for a telephone on the hand. In another example described as a walking amazon. Example of a virtual city complied from all the photos that everyone has taken.
The computing experience was started by being relegated to special places and we synch ourselves to it’s world. It is still its world even with the iPhone we stop when we need the value. Starting to see signs where when we interact with it it becomes our world. The growing world of “Computing in Context”.
A weird question. Would you give away an eye to have it replaced with an eye? Example of a guy that installed a camera in his eye. He looked like the Terminator and the body is the node. Node-ness of communication eg people on a map. Electronics for medical purposes that can transmit data to a small network or your phone. Eg a bluetooth sensor into body for glucose monitoring. What happens when the device that monitors your heartbeat is also uploaded to your social net. Will the heartbeat become part of the social conversation?
Q&A … are there ethical issues raised. He doesn’t think it is really a problem will solve progressively.
Thought provoking presentation. To tie it back to the conversation this morning from Morten who also spoke about how the identity of the mobile device is changing. It is a few years before it disappears. It isn’t now, the longer term implications are worth keeping in mind. Many should add this perspective to James Enck’s presentation this morning. Then think about future scenarios.
Captured in real-time. Some paraphrasing and general interpretation. Live blogging from EcommEurope09












