Supernova 2009 – What’s Next in the Network Age? – begins tomorrow in SF. CU there #sn09

November 30, 2009

in Accelerating Innovation, Scenarios & Futures, Strategic Foresight

Supernova starts tomorrow and I’m planning to attend and do a little blogging while there A few examples of the topics to be covered below.  I know many of the speakers, have done for years and that scares me. On the plus side many of those presenting/talking etc remain on the leading edge (that’s their job!) and part of the reason why I go back. I’ll be reporting or is that blogging tomorrow when “new things” capture my attention or new ways to ask the question. I may find time for a tweet or two.

Supernova is the only forum to examine all of the opportunities and challenges created in the Network Age. With thought-leaders from business, technology and government, we’re building the most powerful human capital network about networks. And, we not only look at what’s happening today, we’re the first to prepare you for what’s coming tomorrow.

THE CHANGING WORLDPervasive connectivity is altering everything from our social interactions to our cities. danah boydAdam Greenfield

I presume this will skew to a mobile component, what intrigues me is how “real-time” exchanges are making a difference in the emerging world. There’s lots of value in the always on, video anywhere world but it is the “notification” whether on Boxcar or SMS that is really signaling a change. There is a difference between pervasive connectivity and “real-time” signaling and expectations. I expect there will be some fusion between the two and it is the emerging markets that will solve many of these items. For example – how we pay may not require pervasive connectivity… merely an SMS.

NETWORKS FOR CHANGEHow do we put all this technology to productive use, both for business and for society? Umair Haque Anil Dash, David Weinberger, Andrew McLaughlin

I suspect that this session will focus more on government although I’d love to hear now “we” become the network for change. Will this cover the future for money? What about markets for trading my information? When does “aggregating – outside” rather than “inside” the organization become the predominant information paradigm?

Crisis? What Crisis? Strategies for a Connected World
– Was the financial crisis a permanent discontinuity in market economies, or just a temporary bump in the road? Either way, can the strategies and economics of the 20th century to translate to the digitally networked world of the 21st?
Moderator Kevin Werbach, JP Rangaswami, John Hagel, Umair Haque, Ellen Levy

I think it is permanent and here to stay. So will be interesting to hear what this group says.

REAL TIME FLOW TRACK: We are moving from a Web of pages and sites to a rich and continuous stream of online interactions. This new model snuck up on us through social networks and microblogging, but it is quickly becoming a core aspect of the online experience. How will the flow model alter the business landscape and user expectations? Track chair Tantek Celik, JP Rangaswami, and then Moderator Tim O’Reilly, Dick Costolo, Brett Slatkin, Monica Keller

I’d probably disagree about the “it snuck up on us” – I blogged elements back in 2003 and even earlier if I go to some scenarios I wrote. Yet I’d hardly say I was a sage about it. I’m more interested in the behaviors and and what happens when we add in location. Location offers new opportunities for escalation that perhaps are better brokered p2p or in other forms of exchanges. What is the role of identity etc.? Does Facebook need to know? Does Twitter need to know? Are services generally too centralized? Is Twitter really the answer to the real-time flow? Let’s hope not! Will anyone be brave enough to suggest what comes next?

Frontiers of Real Time Collaboration – Software tools for collaboration have been around for decades, but have always fallen short of their potential. Are solutions built around sharing social interactions and content in real time the answer? Moderator David Weinberger, Jason Shellen, Paul Lippe, Laura Fitton, Deborah Schultz, Anna-Christina Douglas

I looked at both this session and the session on Mobiles and came away uncertain. What I’d like to hear are “new” real-time examples with deep benefits. Many actions that we now do – eg Tweet a bookmark isn’t new it is just a whole lot simpler to do. Extending the purpose for information and making it easier to share leads to a small percentage of new connections. It seems not everyone is either ready for it or even wants it. However, there is a difference when your job depends on it. Real-time collaboration can also include location – so how does it aid or accelerate escalations to face to face transactions? It seems there is still no replacement.

Overall we’ll see how it goes.

Interesting Background:

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