Posts tagged as:

focus groups

Is iPhone Lust Global?

May 15, 2008

While recently in India, Dina and I explored the iPhone factor. We saw it in the wild (eg. people using them) and talked to 18 to 24 year old leading-edge mobile users in Mumbai. We were both left a little shocked! While focus groups aren’t statistical research and Mumbai is hardly an Apple stronghold; the [...]

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The Caveman and Fire

April 2, 2008

I simply loved this video. The Caveman focus Group. Via this event blog. Lots of good lessons for innovation and thinking forward

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