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  • PR, brand 2.0, social media

    Building Your Brand2.0 Social Media Channel

    11.20.07 | Stuart | Permalink | 4 Comments

    I can build my own channel in YouTube. In fact I can build it on a number of social networking sites. So when it comes to companies and brands… Where is their channel? Why aren’t they building their own? The problem is most brand managers, PR firms and ad agencies still believe they create content. [...]

    I can build my own channel in YouTube. In fact I can build it on a number of social networking sites. So when it comes to companies and brands… Where is their channel? Why aren’t they building their own? The problem is most brand managers, PR firms and ad agencies still believe they create [...]